Tip #51

Add HTML Symbols To Your Craigslist Ad Titles

Written on May 12, 2015 by

Craigslist HTML SymbolsWith 50 billion page views per month, it’s no surprise that Craigslist is still one of the best places to find tenants.

However, Craigslist has one of the most restrictive posting policies on the planet. In summary, they only allow basic text characters and 15 types of html tags.

This restriction makes for a fairly boring post, and to the reader, they all start to blur together:

plain-ads

So, how do you make your ad stand out?

First, download and read my free guide: The Landlord’s Guide to Marketing With Craigslist.  Then experiment with using symbols in your ad titles!

Use Symbols in the Title

By adding some HTML or ASCII symbols to the post’s title, you help it to stand out from the crowd, and you’ll potentially attract more applicants.

ad-arrows

Notice the difference?  Your eye is draw to the listing in the middle, because of the arrows! This is accomplished by adding some code to the title block in Craigslist.

For example:

Actual Titles found on Craigslist:

  1. ♛♛♛ Live like Royalty. Penthouse with Amazing View, Master Suite ✓
  2. ✚ ATTN: Doctors and Nurses. 5 minute drive to local hospital ✚
  3. ❤❤❤ Our most desirable unit – won’t last long! You’ll ❤ it!
  4. ✓ Big bedrooms ✓ Near downtown ✓ SS appliances ✓ Free Parking ✓

While I can’t promise that this technique will improve the response rate in every city, it’s worth a try.

Give it a shot and see if you notice a difference.

Other Techniques

While using HTML or ASCII symbols is a fun and creative, you can also use CAPITALIZATION, or unique characters from your keyboard, like ***, ____, +++, or $$$, which require no coding knowledge.

ads-stars

My Favorite Symbols

While there are plenty of symbols to choose from, here are my favorite:


▶

◀

✓

♛

❤

★

Negative Effects

Though these symbols will certainly draw the eye to your listing, and help separate it from other listings, some people believe that the tenant will be less likely to click on it because of the symbols.

In many markets, this technique has been over used by aggressive property managers who post 10x a day and saturate the market. As a result, renters in that area have learned to ignore ads with these symbols.

In cities where it’s use is less common, when used with other tactics, these symbols can give you a marketing advantage.

Other Symbols

Copy the code below each symbol and paste it in to your Craigslist title.

¥
¥
£
£
¢
¢

✿

╳

★

▶

◀

▼

▲

☰

⋗
®
®
©
©

∏

∑

∂

∫
ɾ
ɾ

〈

⎞
Ο
Ο

☺
о
о
ت
ت

✦

✪

☼

☛

✤
Ʒ
Ʒ

☞
Ρ
Ρ

⎷

⎛

➝

◕

✚

☯
˙
˙

■

‼
О
О

☠
Т
Т
М
М
İ
İ

➣
Ŝ
Ŝ
Ғ
Ғ

∞

∑

☂

▐

❥

≋

▀

▄

☎

▬

☮



घ

❀

र

➨

░

〓

❶

✖

➽

╰

‿
з
з

⎲

,

√

❍

†

‡

◊

↑

↓

←

→

❂

⨀

▸

✉

⁢

♬

♩

♭

♯

♪

⇒

⎬

。

♫

;

⋐

⌒

❈

✲

❁

✓

✭

✜

中

❑

文

服

務

の

♛

☑

∞

▒

✈

┉

☻

◙

&#149

☜

●
ن
ن

▷

☲

☵

☢

○

❏

❤

☚
°
°
ɼ
ɼ

⋕
Α
Α

➠

◤

◥

☗

♞

✫

♔

┊
ق
ق

↔

◘

✛

♻

□

➲

▓

✰
¬
¬

⎯

⎰

✔
Ʈ
Ʈ

☁

▣

⋘

提
§
§

╠

╬

➪

█

➔
µ
µ
Ŀ
Ŀ

╊

⎨

♣

♨
Ѕ
Ѕ

✱

⤎
ـ
ـ
·
&#183

☓

❖
ε
ε

↻

☏

☆
¤
¤
Ƹ
Ƹ

Ằ

◆

☀

♦

⋙
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